Contextual advertising is an effective tool to communicate with potential customers who are looking for products or services of an advertiser on the Internet.

Contextual advertising is usually much response visitors than other types of online advertising, which is reflected in the higher index of the effectiveness of online advertising.

This type of advertising makes it possible for advertisers to advertise more interested segment of the target audience.

	Begun is the founder and leader of the Russian market of contextual online advertising since 2002. Begun is the creator and owner of the system context advertising with pay per result. Begun daily serves thousands of customers by showing ads only to those who show intent to purchase the advertiser’s product or service. This kind of advertising that meets the interests of the audience, called context. http://www.begun.ru
	Direct is a tool for placing contextual advertising on pages Yandex and its sites – partners. You only pay for actual visitors to your website! On pages Yandex posted daily millions of advertising. Everyone wins if they work with Yandex: users find the right information, advertisers – clients. http://direct.yandex.ru
	Google AdWords is a quick and easy way to advertise on Google, no matter of the budget. AdWords advertising are displayed next to search results on Google, as well as on search and content sites in the network of Google, including sites such as AOL, EarthLink, HowStuffWorks, and Blogger. http://adwords.google.com
	Advertisements Vkontakte are the digital equivalent of promotional brochures and leaflets, which are distributed to potential customers. If the user has moved through advertisement ,as it took your brochure. On VKontakte you only pay for unique visitors, that is, the number of different people who took your brochure and learn it. http://vkontakte.ru